BRANDING PROJECT (ONGOING)

John Fénix is a Colombian singer-songwriter who transformed a life-changing experience into a powerful creative rebirth. After suffering a stroke in 2022, he chose to reconnect with his passion for music, using his voice as a tool for healing, expression, and connection. His artistic identity draws inspiration from the symbolism of the phoenix rising from the ashes with strength, authenticity, and purpose.

This branding project included the development of his visual identity and brand strategy, including the design of his logo and the cover art for his debut single. The creative process continues in collaboration, shaping the visual universe for each of his musical releases and supporting his vision of building a sincere and organic community through his music.